Brazil | B2B/Enterprise
Gupy is a B2B enterprise software that allows companies to manage employees' lifecycle end-to-end.
Gupy automates recruitment and talent selection management based on people analytics and artificial intelligence. Gupy started as an ATS (Applicant Tracking Software) for enterprises after Mariana and Bruna faced multiple challenges in the hiring process when working at Ambev. After expanding their client base to companies such as Vivo, Santander, Ambev and hundreds of other enterprises, the company now became a platform that allows companies to manage their recruitment process, onboard employees and train them with new skills
“I couldn’t believe it when Florian called me to make the proposal. If we hadn’t closed the deal with Canary at that time, most likely we would have gone bankrupt.”
Mariana Dias
co-founder and CEO
Canary & Gupy
Canary met the Gupy founders in 2017 when they were struggling to raise a round, yet very excited about the opportunity in front of them. They were one of the first investments Canary made out of our initial fund. We were impressed by their grit and willingness to sacrifice promising careers to start something potentially huge in LatAm, even in a challenging funding environment. They are one of the prime examples of why we created Canary: to support bold founders attempting to launch complex businesses addressing obvious pains in a highly inefficient region like LatAm - where, if you succeed, there is a chance to become the winners. Gupy is already emerging as the major player in their field.