Flourish uses behavioral science to enhance financial wellness through an engagement platform.

Flourish FI is a Berkeley, California‑based fintech company that aims to help people build positive money habits through its turnkey engagement and financial wellness platform. The team at Flourish leverages behavioral science and gamification in its platform, looking to transform how people interact with their money. The company then licenses the platform to banks and other financial institutions to drive deposit growth, client loyalty, and higher customer satisfaction.